Description

Antique 1880s French Trade Card Chocolat François #27 Régiment du Roi Flag 1670 Item Specifics Type of Advertising: French Chromo Trade Card Brand: Chocolat François (Bordeaux) Subject: Military History - Louis XIV Era Card Number: 27 Era: Victorian (c. 1880-1895) Country of Origin: France Description Historical Significance: The "King's Regiment" This card features a striking illustration of the Drapeau du Régiment du Roi (The King's Regiment Flag) as it appeared in 1670 under the reign of Louis XIV. The Regiment: Founded in 1663, this was an elite infantry unit of the French Royal Army. The Flag: The artwork captures the distinctive white cross and fleur-de-lis motifs, symbols of the French monarchy. The Scene: A standard-bearer is depicted in the heat of action, showcasing the high-quality chromolithography that made these cards famous. Card Details & Translation Produced by Maison François Fosse & Cie in Bordeaux, France, at their steam-powered factory in Talence. The reverse side provides a fascinating "menu" of 19th-century chocolate offerings. Translated Price List (per 1/2 kilo): Plain "Health" Chocolate: Ranging from 1.70f (Chamois paper) to 4.00f (Maroon paper). Vanilla Chocolate: Ranging from 2.00f (Blue paper) to 5.00f (Maroon paper). Note: In the 1800s, the color of the wrapper indicated the quality and flavor profile of the chocolate inside. Condition Report Front: The colors are remarkably vibrant for a paper item over 130 years old. Edges: Minor softening at the corners, consistent with authentic Victorian ephemera. Back: Clean and legible with no major stains or mounting residue.